Teardrops

Like a frozen waterfall yearning to ripple down the rocks;

Like a mother holding out her arms to embrace;

Like a beast waiting to be uncaged;

Like a fan cheering on the edge of her seat;

Like a swimmer rising up to catch a breath;

Like a child searching the sky for a falling star;

Like an athlete bracing at the starting line;

Like a fish out of water leaping to get back;

Like a writer craving for the words to come to her;

Even as she waited for what felt like eternity,

The moment never came along;

Just like the tear drops in her eyes,

That never rolled down her cheek.

Hope

Luck is an alluring drug;
It distracts you from reality
Into a trance of idleness
Nestled in the bosoms of hope.

He came to the city of dreams
Wedded to the burden of fate;
Drawn by desire for a better life
Stranger to its capricious adversity.

For the city that never sleeps
Is ruthless and unforgiving;
For every dream that becomes reality
Hundreds are shattered into oblivion.

Virus

There is no dearth of variety
In our search for order,
The beauty of human diversity,
We perceive as chaos and disorder.

It starts with the body,
Sex, colour and build;
Then we get inside the head,
Culture, ideology and even sexuality.

The virus of man-made labels;
Has reached epidemic proportions,
Having caused more human deaths
Than diseases and natural disasters.

Religion and nationality,
May be the worst of the lot;
Having the dubious distinction,
Of the highest mortality rate.

The disease has many symptoms;
With pride being the most common,
An intangible measure of human vanity
That has brought untold damage to humanity.

Beautiful day

She was a wide-eyed wanderer who yearned to embrace the unknown. Her dream was to decorate the clouded canvas of life with images of her adventures. 

It was a trip that would change her life; but the short ride to the hospital seemed to last for an eternity. Her heart skipped a beat, when the doctor reminded them about 'only 50 per cent chance'. 

She had to wait for another 48 agonising hours. When the moment arrived, and the bandages came off, different hues of vivid lights flickered before her eyes. It was the dawn of the most beautiful day of her life.

If communications & marketing was a fruit?

A colleague from HR stumped me with this question earlier today. He was doing prep work for an upcoming workshop and found an eager volunteer for his dipstick test. After giving it some thought, (and ignoring my personal favourite – mango) I answered grapes. It didn’t end there. His next question was, naturally, why?

I justified the analogy by highlighting some exceptional qualities of the fruit. a) A bunch of grapes looks sightly and balanced; b) Sweet and tart at the same time, grapes can easily be part of a fruit or vegetable salad; c) Grapes enable us to enjoy an almost endless variety of wine; d) Grapes are indispensable part of our food basket in their various shapes and forms - wine, jam, juice, jelly, grape seed extract, raisins, vinegar, and grape seed oil.

In the interest of brevity, I’ll pass up the temptation to expound on likeness of these qualities to the Communications & Marketing function in an organisation. Yet, I remain curious about the relevance of my analogy. It would be interesting to get some more perspective on this. How would you answer this question?

Image By Vbecart (Own work)